Rythm THC Beverages
Rythm THC Beverages is a modern cannabis-infused drink brand designed to elevate social drinking occasions. I served as art director and designer for the full product launch, helping bring the brand to market through a cohesive visual system and integrated rollout across trade, DTC, and social channels.
This portfolio highlights launch strategy, art direction, and design execution across trade marketing, direct-to-consumer touchpoints, and social content, showcasing how Rythm was introduced as a bold new player in the THC beverage space.
THE WORK:
Green Thumb Industries
Campaign Design
Art Direction
Photo Direction
POS/Signage